If you ask, “Blue bottle crisis?”
There’s a water bottle that’s a very hot issue on social media these days, and that’s “Saratoga Water.” These days, not just bottled water, you can express your lifestyle with just this water.
What is Saratoga Water?
Saratoga Water is mineral water from Saratoga Springs, New York, USA. It is a brand with a tradition of more than 150 years, and originally it was water that was only seen in high-end restaurants and hotels.
In particular, the strength of this item is that the bottle is glass, so it is pretty, can be reused, and the mineral content is adequate, so it tastes clean and above all… It looks luxurious just by holding it!
Source: Saratoga
Why it’s so popular?
It started when fitness influencer Ashton Hall posted a video of “Morning Routine” on TikTok. “The start of the day is with a sip of water from Saratoga,” the scene where they drink this water went viral, and everyone started to copy it one by one.
Source: Instagram/Ashton Hall
Why people choose this water? Just a trend, or something more
Actually, it’s quite expensive, but it’s over 5,000 won per bottle. But people want to experience a small luxury, self-care, and emotional routine from a bottle of water. And the pleasure of drinking this water and the placebo effect of improving your body are also expected.
Wellness trends are like that these days. It’s more about “how you take care of me” than about health itself.
Why people love Saratoga Water:
- Adds a touch of elegance to your day
- Makes your morning routine more Instagram-worthy
- Feels like you’re doing something kind for yourself
